terça-feira, 1 de setembro de 2009

Innovator / Thinker

Estou fazendo a revisão de mais um livro para Cengage. O Terceiro. Por enquanto estou gostando muito do livro. Vai contribuir muito para o Brasil e para o Mercado de Games.

Durante a revisão, a autora cita os psicotipos VALS (Pesquisa sobre Valores, Atitudes e Estilos de Vida).

Meu resultado foi este do título.

“Your primary VALS type is Innovator, and your secondary type is Thinker.
The primary VALS type represents your dominant approach to life. The secondary classification represents a particular emphasis you give to your dominant approach”

Para quem quiser fazer a pesquisa, basta seguir este link:

http://www.sric-bi.com/VALS/presurvey.shtml

A resposta à pesquisa também resultou na figura abaixo.

image

As definições de Innovators e Thinkers seguem abaixo:

Innovators
Innovators are successful, sophisticated, take-charge people with high self-esteem. Because they have such abundant resources, they exhibit all three primary motivations in varying degrees. They are change leaders and are the most receptive to new ideas and technologies. Innovators are very active consumers, and their purchases reflect cultivated tastes for upscale, niche products and services.
Image is important to Innovators, not as evidence of status or power but as an expression of their taste, independence, and personality. Innovators are among the established and emerging leaders in business and government, yet they continue to seek challenges. Their lives are characterized by variety. Their possessions and recreation reflect a cultivated taste for the finer things in life.”

Thinkers
Thinkers are motivated by ideals. They are mature, satisfied, comfortable , and reflective people who value order, knowledge, and responsibility. They tend to be well educated and actively seek out information in the decision-making process. They are well-informed about world and national events and are alert to opportunities to broaden their knowledge.
Thinkers have a moderate respect for the status quo institutions of authority and social decorum, but are open to consider new ideas. Although their incomes allow them many choices, Thinkers are conservative, practical consumers; they look for durability, functionality, and value in the products they buy.”

Nada mal, apesar da pesquisa classificar somente positivamente, o resultado me agradou :).

1 comentários:

JOHANN MOISÉS - Maringá-PR-Brazil disse...

Muito interessante cara,valeu =)!!

Postar um comentário